Samantha Jones is a forward thinking industry leader known for her energetic, people centred approach to transforming and strengthening organisational culture across the UK roofing and building products sector.

Recognised for creating inclusive spaces where individuals can excel, she has spent almost three decades shaping commercial strategy, developing high performing teams, and mentoring aspiring leaders in this space.

Her work has consistently championed wellbeing, accountability and human connection - from launching colleague led communities to establishing regional wellbeing forums that supported teams through periods of significant change.

Today, Samantha is the founder of The Jones Collective, a coaching led consultancy that partners with like minded industry professionals to provide sustainable, tangible support for both businesses and individuals seeking growth.

Blending strategic clarity with a coaching mindset, she helps organisations build healthier cultures, nurture emerging talent and create environments where people feel valued, supported and able to thrive.

Samantha is also a qualified NLP coach and Reiki practitioner, bringing a holistic understanding of human wellbeing into her leadership and coaching practice.